PIERS Morgan has revealed his off-air rivalry with Holly Willoughby and made a crude sex joke about Phillip Schofield.
Writing in his event column, the Good Morning Britain host explained how he was left “seething” when This Morning won Best Daytime Show at the TV Choice Awards 2019.
He said: “I arrived at the Hilton hotel in Park Lane to find myself at a table directly in front of the stage, and right next to the team from This Morning, who invariably beat us.
“‘You’re going down this time,’ I hissed at Holly Willoughby as we exchanged fake showbiz air-kisses.
‘I’m SURE you’ll win, Piers,’ she smiled, annoyingly. ‘You SO deserve to.’”
Unfortunately for Piers, Good Morning Britain lost – to This Morning.
It led to a lovey dovey acceptance speech from Phil and Holly who WINKED at Piers after saying how proud they were to be “part of the ITV daytime family”.
When it was Piers’ turn to go up on stage to present an award, he ended up calling the duo “snivelling b*****s”.
He added: “There was a momentary stunned silence in the star-studded room as the full horror of my outburst sank into the consciousness of the sycophantic luvvie gathering – then there was raucous laughter.
“Emboldened, I added: ‘We’re all part of one big family? Are we f***!’
Phil goaded Piers on This Morning yesterday and told him he could take a picture with his gong[/caption]
Piers jokingly hit out at his ITV co-stars for beating his show to another gong[/caption]
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“I left immediately afterwards, and a text message popped up from Holly as I got home: ‘LOVE you!’ it read, with five smirking emojis.”
The next day Holly and Phil fuelled the hilarious feud by dedicating their award to Piers on This Morning.
Phil said: “So Piers Morgan, whose middle names are spittle and bile, do pop in and hold it… we love you Piers!”
Piers fumed: “Of all the offers I’ve had in my life, popping in to see Phillip Schofield and holding it seems the least appealing.”
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